“Slo-Mo” TAC Anti Speed TV Ad


Many people were skeptical that driving 5 km/h slower could make a difference to speed on impact.

With the help of crash expert Dr Ian Johnston, and an airfield, it is shown conclusively that a 5km/h difference when braking makes a 27km/h difference on impact.
Launched: 2002.
Victorian Road Toll that year: 397.
http://www.tac.vic.gov.au

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